Innovation and Technology Management in Tourism & Hospitality 扫二维码继续学习 二维码时效为半小时

价格: 免费

The resource based view Theory




  • 基于资源的视图理论及其在IT创造价值中的应用;
  • 定义IT生成的资源涉及的不同维度;
  • 有关IT如何支持旅游业和酒店业价值创造的经验证据;
  • 基于IT的价值的衡量规模;
  • 酒店可以用来创造价值的方法;
  • 评估基于IT的价值创造的方法;
  • 通过酒店中的IT创造价值的整个过程;
  • IT在旅游和酒店业未来运营中的持续应用。
  • 从对象,知识,活动,过程和系统的角度来看技术的概念;
  • 技术采用的理论基础;
  • 适应性结构理论和技术接受与使用统一理论(UTAUT);
  • 影响技术采用的因素;
  • 创新过程和不同类别的技术采用者;
  • 技术采用生命周期;
  • 不采用的可能因素;
  • 酒店和旅游业中的Internet应用。

Let's do a recap on what you have learned in Day 1:

  • how the tourism industry reflects the Experience Economy;
  • how information technology gives grounds for designing and managing tourism experiences;
  • how to apply tourism design within the industry;
  • the development history of design science;
  • the recent changes in data collection and analysis tools in travel and tourism;
  • the impact of systems thinking on customer management in tourism; and
  • how to apply design science in tourism.

Gretzel, U., Fesenmaier, D. R., & O'Leary, J. T. (2006). The Transformation of Consumer Behavior. In D. Buhalis & C. Costa (Eds.), Tourism business frontiers consumers, products and industry (pp. 9-18). Amsterdam Boston: Elsevier Butterworth-Heinemann.

Gunn, C. (1972). Vacationscape: Developing Tourist Areas. Bureau of Business Research, University of Texas at Austin.

Kim, J., & Fesenmaier, D. R. (2015). Measuring emotions in real time: Implications for tourism experience design. Journal of Travel Research, 54(4), 419-429.

Pine, B. J., & Gilmore, J. H. (1998). Welcome to the experience economy. Harvard business review, 76(4), 97. 


1.ecperience economy:体验经济